A hard sell
Fruitcake sales have been suffering in recent years. It's not a secret.
I like the idea Collin Street Bakery uses to boost interest in this holiday famous fruit-laden tradition. The annual press kit from this Texas bakery that's been around since 1896 includes a list of the famous celebs who annually enjoy fruitcake. Here's a few of the one-page list of who's who: Ernest Borgnine, Jayne Meadows, Gary Collins, Mary Ann Mobley, Dr. J, Dom DeLuise, Stefanie Powers and Vanna White. If you're interested, find these fruitcakes a (800) 248-3366 or www.collinstreetbakery.com.